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Trend Column
2024 F/W Haute Couture Fashion & Beauty Trend
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#Amorepacific First-Year Employee, Social Marketer Dong-eun Kim
Creative Story
[House of Beauty Scientists Exhibition] Story of Planning and Design
Engaging Customers with Authentic Research Narratives
Behind Talk
Did you know ‘ETUDE,’ with its dedication to cover makeup, has done it again?
ETUDE MC Team Jae-hyun Jeong, ETUDE BM Team Hae Shin, ETUDE Creative Team Ye-rim Heo
Staff Column
The Best Kind of Fandom: "Colleague Fandom"
The Thoughts Behind Launching a Brand YouTube #3
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Not an Otaku, Just an Anime Lover
A Veteran Fan Marketer’s Exploration of Fandom Marketing #3
Trend Column
The Age of Genderless Blush: 2024 Fall/Winter Men’s Collection Beauty Trend
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Bullseye for Your Taste?!
Journey to Discovering ‘Selfness’ #3
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#Amorepacific Global Platform Expert, In-ho Kim
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Meet the visionaries behind our 100-year-old beauty HERITAGE
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