Product Review: HERA Cushion Liner - AMORE STORIES - ENGLISH
2015.02.04
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Product Review: HERA Cushion Liner

PRODUCT
REVIEW

Review of AMOREPACIFIC's product by AP Group global members.

AMOREPACIFIC's market-leading Cushion technology is now available in an eyeliner. HERA CUSHION LINER combines all the advantages of gel and liquid type eyeliners. Let's hear what AMOREPACIFIC China members think of HERA CUSHION LINER.

Questions to Product Review participants

1. What do you think of this new Cushion type eyeliner?
2. What type of eyeliner do you use?
3. How do you like the texture of the CUSHION LINER?
4. Will you continue using the product?
5. Overall, how would you rate the product?

APC HR Support Team, Zhao Xiu

1. The Cushion type eyeliner is such a creative product!
2. I used a liquid eyeliner.
3. It is easy to adjust the amount used with the brush, and it dries really fast. I like how it stays put till the afternoon without smudging.
4. Yes, I will continue to use it.
5. I like everything about of it, from the packaging to the product design. Its texture is easy to apply and makes my eyes look sharp.

APC Training Planning Team, He Ying

1. I hadn't heard of it or used it before. I think lots of people will like it.
2. I use a pencil type eyeliner most of the time because it creates a more natural look.
3. It makes my eyes look clear, well defined and sharp.
4. I will use it if I'm not pushed for time. (It takes a little time to actually draw the lines)
5. The bristles are kind of rough. If it comes with a softer brush, I will be able to use it more often and more easily.

APC HR Support Team, Scarlett Zhang

1. I think it's certainly a very good attempt.
2. I normally use a gel type eyeliner.
3. To be honest, the brush feels a little rough on my eyes. That is, it can hurt my eyes when I draw lines. But, it is much easier to use than the brush type.
4. Yes, I would be willing to keep using it.
5. I thought that it would be more innovative as a BB Cushion and so perhaps I expected too much. But, there seem no extra benefits to it when compared to, say, other types of eyeliners. One thing I'd like suggest is a brush cap. I am worried that it will stain my pouch if I keep it in there.

APC HR Support Team, Cindy Yang

1. I think it is innovative.
2. I like to use a pencil or very thin brush type eyeliner.
3. It is not easy to draw lines and the brush isn't that good, really.
4. I don't think I will use it often.
5. It is appealing at first, but a little difficult to use. I would be willing to give it another try provided there are some improvements made to it.
Product Review is for the purpose of News Square event.
It is run separately from the individual promotions for each brand.

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