Chapter 6. Pantone’s Top 10 Colors for Spring 2017 - AMORE STORIES - ENGLISH
#Kim Yeohoon
2016.11.29
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Chapter 6. Pantone's Top 10 Colors for Spring 2017

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Chapter 6. Pantone's Top 10 Colors for Spring 2017

WRITER
AP Premium Makeup Team Kim Yeohoon

I guess you must have heard of Pantone, a brand famous for its color. It's become a familiar brand for many people, and not necessarily just those who work in design. Pantone is in fact a specialist in color-related technology. Its proprietary Pantone Matching System is a standardized color classification system that enables accurate color matching and reproduction. The company's color chart is used worldwide.

The Pantone Matching System has become the color standard for various industries, including design, art, fashion, cosmetics and paint. Since 2002, Pantone has unveiled its "Color of the Year," which it posits as the color trends for the following season. That is, Pantone is a market leader in accurate color representation and global color trends. In this article, we'll be taking a look at the spring color trends for next year, as just announced by Pantone.

Color Motif of Spring 2017 : Assorted Colors of Great Nature

The top 10 colors for spring 2017 are all evocative of the hues surrounding us in nature. The colors reflect peace of mind, relaxation or recreation in nature, as well as suggesting all of its vitality. The colors that have been selected include a variety of natural hues from bright yellow that reminds us of warmth of sunny days or sun rays, deep green reminiscent of breathing fresh mountain air, and the blue of pristine waters. Now, let's take a look at the key characteristics of each color.

The Most Comfortable Blue : Niagara (PANTONE 17-4123 Niagara)

Niagara, which looks comfortable and dependable, is expected to be tremendously popular in fashion. Its bright blue shade has a hint of grey suggestive of people's desire to ease anxiety and relax.

The color can be likened to classic denim. It looks great on a variety of fabrics and in diverse patterns, regardless of material, so it can be easily tried in everyday occasions.

Eye-catching : Primrose Yellow and Lapis Blue (PANTONE 13-0755 Primrose Yellow, PANTONE 19-4045 Lapis Blue)

Primrose Yellow and Lapis Blue are arguably the most striking shades of the season. Primrose Yellow is evocative of the tremendous heat and vitality of the sun. To see or wear the color is to experience the warmth instantly. Pleasant and passionate, the color emits tremendous positive energy. It's great to use as a point color for fashion accessories when you need enthusiasm or cheer.

Lapis Blue likewise conveys very strong energy, making it perfect to express intense emotion or inner radiance, like conviction or confidence. For fashion, the color is frequently applied to fabrics with varying degrees of gloss.

Energetic : Flame and Pink Yarrow (PANTONE 17-1462 Flame, PANTONE 17-2034 Pink Yarrow)

The next two colors represent energy and passion on the spring 2017 palette. They are expected to be particularly popular shades in the cosmetic industry, being widely found in lipsticks and other makeup products. The first color is Flame. As its name suggests, Flame is orange color suggesting flamboyant, fiery heat. This red-based orange color is very outgoing and high-spirited.

The other color is the attention-grabbing Pink Yarrow. Pink color with a hint of berry shade is strong, but refreshing. It captivates people's eyes with whimsical charm and the kind of presence you simply can't ignore. Pink Yarrow boosts the spirit and stimulates adrenaline, too. It's even more lively and stimulating when used for fashion.

Mystic Escape : Island Paradise (PANTONE 14-4620 Island Paradise)

Among the top colors for spring 2017, Island Paradise represents our love for tropical rainforests or primitive woods. As the "paradise" in its name suggests, this color speaks to our deep instinctive desire for a getaway to the place of ultimate happiness or unknown world. Island Paradise suggests both blue shades of water and green shades of grass, giving it a very mystic look.

Island Paradise can easily be overlooked if used alone. It is frequently used for plush and sophisticated textiles, such as lace, suede or velvet, or else mixed and matched with other colors to help it stand out well.

Calm and Feminine : Pale Dogwood and Hazelnut (PANTONE 13-1404 Pale Dogwood, PANTONE 14-1315 Hazelnut)

The next two colors – Pale Dogwood and Hazelnut – are undertone hues which offer a much more subtle feel than the vibrant colors mentioned above. Pale Dogwood is a calm and muted pink shade that feels tranquil, peaceful and innocent. It is light and thin, but healthy and subtle at the same time, instead of looking merely pale or faint. Clothes in Pale Dogwood make a person look delicate, tender-hearted and feminine.

Hazelnut is a quintessential neutral hue, suggesting the change of seasons from winter to spring or spring to summer. It is similar to Warm Taupe that was listed in the colors of fall 2016, only warmer and brighter. It feels moist and pleasantly warm like the soil on which ice melts under the warm rays of spring sunshine.

Healthy and Lively : Greenery and Kale (PANTONE 15-0343 Greenery, PANTONE 18-0107 Kale)

The last colors to be introduced are reinvigorating hues suggestive of forests and trees. Greenery is a tangy yellow-green that is reminiscent of the refreshing air we inhale in the forest, expressing a brand new start or an extraordinary experience. We typically use the term "green light" to mean a positive signal or approval. Similarly, Greenery emits positive energy which relaxes body and mind and reinvigorates our spirit.

With the shift to healthy eating and lifestyles, healthy foods such as detox juice, pressed juice and salad lunchboxes are becoming increasingly common. One of the most popular vegetables for a healthy diet is kale, as it provides excellent nutritional value, whether eaten raw or cooked. Kale shade is lush and thick green, just like the leaves of kale or flourishing woody plants grown on fertile soil. It is less vivacious than Greenery, but more evocative of active and energetic mood. Hence, it's the perfect color for those who pursue healthy lifestyle and love outdoor activities.

Rounding out the last column…

We've taken a whistle-stop tour of the key characteristics of Pantone's top 10 colors for spring 2017. I hope you've found this article helpful for your work and, if you don't work directly with color design, I hope you've at least enjoyed it as a bit of light reading. Thank you so much for reading my columns for the past year.

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