Ch2. Medical Beauty Brand, AESTURA

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2015.04.13

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Introducing various brands of AMOREPACIFIC Group to help members better understand the group as a whole and foster a sense of belonging

A look at the different brands of AMOREPACIFIC Group

Chapter 2. Medical Beauty Brand, AESTURA

AMOREPACIFIC Group has, in addition to its five global champions, many brands that are currently engaged in various fields, ranging from hair care to inner beauty, beauty foods and beauty devices. This year, News Square brings you the lowdown on the many brands of AMOREPACIFIC Group and the work they are doing to spread beauty across many different beauty fields.

This, the second article in the series, takes a look at 'AESTURA.'

Medical beauty specialist AESTURA

Last month, PACIFIC PHARMA changed its name to AESTURA as a dramatic statement of intent of its desire to be seen as a complete medical beauty specialist. The name AESTURA derives from the word estuary, meaning a fertile delta. It represents the brand's steadfast vocation to be a pioneer in the medical beauty industry, where cosmetics meet medicines, by bringing medical beauty to consumers across the world as part of its contribution to healthy beauty worldwide.

About AESTURA logo
The CI design embodies the philosophical meaning and brand value of AESTURA, with two As at both ends of AESTURA, symbolizing the origin of its name as a fertile delta

AESTURA, a brand specializing in medical beauty

The AESTURA brand's main product line ATOBARRIER has already become famous through word-of-mouth even though it is available in hospitals and clinics in Korea only.

AESTURA ATOBARRIER, hailed as a total solution, is a specialist product, available in hospitals and clinics, that strengthens damaged skin and provides intense hydration to the skin. It is a must-have item with the customers who have experienced it at hospitals by chance, as well as with the parents of children suffering atopic dermatitis. Reviews on ATOBARRIER can be easily found on social media and blogs.

"ATOBARRIER is now indispensable to me"

Source : Naver Blog Hot Issue

"It is more effective in moisturizing the skin than other products and moreover, its ingredients are safe!"

Source : Naver Blog Uncle Rabbit Market

AESTURA ATOBARRIER offers reliable safety and a moist texture

AESTURA ATOBARRIER

Same structure as skin lipids; capsule stabilization

Then what is about ATOBARRIER that has captured the hearts of customers of all ages? First, ATOBARRIER products contain skin lipids: ceramide, cholesterol and fatty acid. AESTURA makes particles rich in ceramide such as lamellar corpuscle, which has a simliar structure to the skin barrier, in order to stabilize and increase the content of ceramide, which is difficult to formulate. This is the patented technology ATOBARRIER DermaON®, which is known to be the first of its kind in the world.

What's more, AESTURA ATOBARRIER is a product specially designed for use on sensitive and itchy skin caused by dryness and it is often used for children. Hence why product safety is so important to ATOBARRIER. The anti-bacterial effect of AESTURA ATOBARRIER has proven safety. With the natural ingredient phytosphingosine, ATOBARRIER kills and inhibits the growth of many different kinds of bacteria (colon bacillus, acne bacteria). It is especially effective against bacteria that worsens the lesions that can evolve as a result of atopic dermatitis.

Last but not least, AESTURA ATOBARRIER has a fast-absorbing texture that minimzies the loss of moisture while washing the face to keep the skin moisturized without leaving a sticky feeling.

AESTURA ATOBARRIER - total care program

ATOBARRIER CLEANSER The purest and safe-to-use cleanser, it's free of irritating catanionic surfactants and preservatives and designed for use on very dry, sensitive skin

ATOBARRIER FOAMING CLEANSER A soft bubble-rich cleanser using peanut oil and mild amino acid-derived surfactants designed for use on dry skin and skin with atopic dermatitis

ATOBARRIER LOTION A lotion with DermaON® and 0.5% ceramide that's as effective as cream at moisturizing the skin and designed for use on dry, rough skin

ATOBARRIER CREAM A cream with capsulated particles effective at moisturizing and soothing the skin, having the highest ceramide content (2.1%) among all the moisturizers that are on the market for very dry skin with a damaged skin barrier

ATOBARRIER DermaON® SUN CREAM A mild, deep-hydration sun cream that protects sensitive, tender skin against UV rays with 100% inorganic sunscreen agents

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