It’s a pleasure to meet you. I’m Aiden Park, and at Amorepacific’s R&I Center, I oversee our bioscience and materials science research, including beauty tech. I joined Amorepacific just as the 21st century was getting underway, and I’ve been on this technology journey with the company ever since. Recently, my team and I have been fusing skin expertise with AI and digital technology, including the development of the electronic skin platform Skinsight^™, to create Amorepacific’s own version of New Beauty.

Skinsight^™ is an ultra-thin sensor patch, about one-hundredth the thickness of a human hair. It’s roughly a tenth as thin as a DuoDERM patch you’d use on a cut, so once it’s on your skin, it blends in almost invisibly, and you don’t feel it at all. While this thin, flexible patch stays on your skin, a wireless transmitter on the chip sends your skin data to a computer or mobile device in real time. It’s essentially placing a smart sensor on your skin that watches over just you, 24 hours a day.

The patch packs in three core technologies for a more precise read on the skin. There’s an ultra-precise semiconductor process that detects even the faintest changes in the skin; a technology that measures internal elasticity and moisture that neither the naked eye nor a camera can detect; and AI that analyzes all this data to understand the skin’s condition. One thing worth highlighting is that it even diagnoses ‘internal tightness,’ something existing technology has struggled to measure. Subjective sensations, like your face feeling tight after cleansing, are hard to measure because the nerves involved lie deep beneath the skin. Skinsight^™ directly detects the subtle contracting force in the skin, translating that invisible tightness into a precise number. In the lab, we attached the sensor to cultured skin, created a dry environment, then applied First Care Activating Serum and watched in real time as the resulting moisture retention reduced the contraction. If conventional skin diagnostics are like a single ‘photo of skin’ capturing a moment, think of Skinsight^™ as a ‘video of skin’ that continuously tracks change throughout the day. Because it reads changes in your skin around the clock, delivering diagnoses and solutions without interruption, we call it an electronic skin platform.

Every individual customer’s skin changes are unique, so we began exploring how to predict and manage them. Conventional skin diagnostics happened as one-off sessions in a consultation room or in front of a mirror, and they had real limitations: results could be skewed by your condition or environment in that one moment. But skin aging actually happens in real time, in daily life, through UV exposure, seasonal changes, stress, and more. It started with the question, “Can we track every moment a customer spends in the sun or under stress, all day, every day?” That imagination, the idea of a beauty device that stays with you around the clock, became reality through Skinsight^™. When that imagination encountered the world-class ‘stretchable wearable sensor (a flexible sensor that naturally conforms even as the skin moves)’ technology developed by MIT Professor Jeehwan Kim’s team, something sparked. It was one of those happy accidents researchers call serendipity: a chance encounter that led to a great result.

I’d like to recommend it to every customer right away, but this technology relies on expensive materials and processes, including semiconductors, so it will take some time. I often compare new technology development to concept cars in the auto industry, the futuristic cars you see at motor shows. Those concept cars don’t go straight into mass production, but the core technologies inside them get isolated, evolve, and eventually give rise to countless derivative models.

Skinsight^™ is the same. I’m confident this technology will become a milestone that points the way for the future of beauty tech. And the real-time environmental data and analytical algorithms that this platform accumulates will enable all kinds of personalized skincare services down the road. We’re currently preparing to bring it to customers as a refined, hands-on service in department store counters and flagship stores sometime next year. If Skinsight^™ eventually becomes more widely available in stores and takes on various derivative forms, it should serve as the foundation for delivering a genuine solution for holistic longevity to customers.

Right after its unveiling at CES 2026, Skinsight^™ was hailed as opening a new frontier for the future of beauty and drew intense attention from global media.

The Los Angeles Times, a leading U.S. newspaper, featured it as a signature device pointing toward the future of skin and hair care, while Marie Claire named it one of “the most impressive beauty tech innovations we saw at CES 2026,” praising its innovation. Engadget, meanwhile, gave substantial coverage to the scientific principles and the reliability of the wearable patch, developed through joint research with MIT.

BeautyMatter, in particular, described the AI-driven wearable skin sensor technology, including Skinsight^™, as a turning point at which skincare expands into healthcare, spotlighting its potential for personalized care and for predicting skin conditions.

I’m grateful to win the Innovation Award year after year, even if it comes with some pressure, because it means our efforts are being recognized, and I’m thankful for that. What meant the most to me on the global stage of CES this year was how completely the market’s perception of us has shifted. Global media used to see Amorepacific as ‘a traditional cosmetics company representing K-Beauty.’ More recently, they’ve started to recognize us as ‘a company redefining the beauty space through data and AI.’ It’s a real achievement that people are reading our blueprint: becoming a beauty-tech platform company that interprets data with people at the center. I see this response as proof that Amorepacific’s vision, opening new possibilities for beauty through ‘New Beauty,’ is resonating with people around the world.

I’d say it’s our full-stack infrastructure, everything from basic R&D to marketing built in-house, together with a massive base of data. These days, the global beauty market isn’t just a battlefield; it’s more like intense guerrilla warfare, where you never know what’s going to pop up or where. Countless indie brands charge in fast, marketing as their weapon, and disappear just as quickly. In an environment like this, I believe Amorepacific’s real weapon is a heritage that doesn’t get swept up by trends and instead proves ‘why it’s good’ with quantitative, scientific evidence.

We’ve maintained research for more than 30 years, from handwritten research notes in the 1990s to the latest clinical data, and have accumulated an enormous body of data along the way. We’ve digitized all of those records and manage them as data assets. In the end, every single one of those research records is becoming an asset AI can learn from. In the AI era especially, there’s simply no comparison between a company that holds data assets and one that doesn’t when it comes to future competitiveness, and that’s something the global stage has recognized as well. Our unmatched competitive edge lies in the technological capability to fuse cutting-edge technology with this vast foundation of data.

Beauty tech has only become a household term in the past two years. Since it merges ‘beauty,’ which belongs to the realm of emotion, with ‘tech,’ which is rational, many people found the term unfamiliar at first. People often think of beauty tech narrowly, as just another trendy home-care device, but it actually covers a much wider scope — a vast field that transforms customers’ lives. To achieve meaningful results in this field, staying true to its essence matters more than anything else. What I’ve come to realize over years of work is that technology has to be ‘people-centered, customer-centered.’ That’s the essence of it. Flashy technology built just for show, or research that amounts to nothing more than a slogan, ends up in a drawer before long. The value of technology is only truly realized when it creates an immediate, positive change in a customer’s life.

Our Advanced Beauty Science Division is currently organized around three main pillars: bioscience, materials science, and the beauty tech lab, bringing together roughly 50 experts across these fields. The capabilities I emphasize to them are imagination, the ability to dream up a future that doesn’t yet exist, and the courage to push that idea all the way through to reality. In the end, it’s these two qualities that give birth to new technology.

Beyond individual ability, it also matters a great deal how well the team pulls together, and finding that balance is a capability in itself. You can’t be missing either imagination or teamwork. If you have teamwork but no imagination, all you’ll end up doing is gathering every day to drink, right? (laughs) On the other hand, if everyone’s individually talented and just scattered, nothing gets finished either. The key lies in everyone gathering around a single ‘shared imagination,’ dreaming the same dream, while still bringing their own distinct expertise and specialties to the table. We bring together experts who are completely different from one another, let their different perspectives and approaches collide, and that’s what generates serendipity. Because everyone shares their own expertise and point of view, ideas emerge that no one person could ever have come up with alone. It’s talented people with different lenses, persistently coming together like this, that gave birth to an innovation like Skinsight^™.

It would be customers’ daily lives and struggles. I believe most Amorepacific researchers, including myself, would say the same thing. Every great idea has started with closely observing the small discomforts customers feel each day when looking in the mirror, or the subtle shifts in their lifestyles. If I had to add one more thing, it would be staying curious beyond your own boundaries, across a range of fields. If you stay locked in traditional cosmetic science, you’re liable to fall behind. I strive to stay at the cutting edge of both academia and industry, from medicine and aesthetic surgery to synthetic biology, one of the hottest fields right now.

Some products get great feedback after clinical testing, and among researchers, it’s almost an established fact that those products succeed once they hit the market (laughs) Every product you’re using right now started with that kind of positive feedback. But if I had to single something out, I’d point to ingredients rather than any one product. Ginseng, green tea, and camellia consistently produce great data in the lab. They have a different kind of appeal altogether from trendy ingredients that get used once and discarded. That’s why I have unwavering confidence in our company’s ginseng, green tea, and camellia products, all backed by rigorous clinical data.

It might sound a bit grand to call it New Beauty, but there’s one truth about beauty I picked up during my six years as head of the Aesthetics Research Team: skin follows the rule that effort never betrays you, meaning it never lets down the effort you put in. I’m not someone heavily invested in beauty routines, but without doing anything elaborate, I make sure to cleanse properly and use products that suit me for the sake of my skin’s future.

Honestly, I use whatever my wife tells me to use. (laughs) If I had to describe myself, I’d say I’m someone who takes cleansing pretty seriously; that’s the one step I make sure to do thoroughly. Beyond that, I test products based on data — whatever I determine I actually need. I suppose that’s one of the perks of being a researcher.

That’s a hard question. It feels presumptuous for someone who studies only the scientific evidence and mechanisms behind a small part of beauty to go on to define beauty itself. But if you’re asking for my own view, no one else in the world has skin exactly like mine. Precisely monitoring your skin’s condition moment to moment, finding the routine that’s optimal for you, and feeling genuinely happy along the way: I think that’s what real beauty is.

We’re passing through a massive turning point where AI is upending the world, and the future of beauty will change dramatically as a result. An era is coming soon in which advanced AI will intelligently understand not just a customer’s skin condition but also their lifestyle habits and real-time environment. I expect our beauty tech to evolve to the point where, in that very moment, it delivers a precisely ‘hyper-personalized, sophisticated solution’ built for that one customer alone. I aim for it to become an essential, indispensable, and irreplaceable presence in customers’ daily lives. If we keep advancing our technology by using data spanning the lives of customers around the world and combine it with the wellness infrastructure and skincare that Amorepacific already does better than anyone, we can complete Amorepacific’s own holistic longevity ecosystem.

“Amorepacific challenges and delivers by pushing past its limits.”

I don’t believe you can ever create a New Beauty that leads the global market by sticking to the same old playbook. Taking the road no one else has taken and proving technology everyone said was impossible. To get there, everyone at Amorepacific’s R&I Center plans to keep pushing past our limits, without fear and with real enthusiasm.