IOPE Lab Tailored 3D Mask and Serum available online Unveiling ‘untact mentoring’, one-on-one ‘untact’ skin counseling service IOPE’s innovative tailored 3D mask pack, which was only available at the brand’s store in Myeong-dong, Seoul, is now available online. Lab-based high functional
Shared recent research achievements and potential in skin epigenetics at the KSID Conference To pursue skin health solutions and product development based on cutting-edge research in skin and bio areas Amorepacific R&D Center sponsored and hosted a session under the theme ‘Skin Epigenetics’
Releases a video to comfort everyone feeling tired and exhausted by prolonged COVID-19 pandemic Mamonde brand ambassador Jo Soo-min takes part as narrator, proposing ‘wisdom of transforming corona blues into bloo:ming’ On March 26, Amorepacific released ‘Corona Bloo:ming’, a video with a mes
What cosmetics will future customers use? What cosmetics do they want? In 2016, Amorepacific R&D Center established a team to predict what makeup products customers want in the future and to conduct R&D on new types of cosmetics by applying technologies of different areas. Developing the t
Every March, the achievements of women from all spheres of life throughout history are brought into the spotlight for International Women’s Day. This special day, designated by the United Nations, is recognized on March 8 every year and this year in particular, there have been more lively deba
The real world is going online and driving change upon us, which is more than just a physical shift. Not only the way we communicate, but also the content is changing. Brand communication is not an exception to this trend. In the online world, communication is not one sided. Brands cannot get their
As many now know, Amorepacific is a leading Korean beauty company with exceptional brands and products. There is, however, much more behind it. Amorepacific has had significant and gripping stories that lay behind its sustainable growth throughout its history, all of which began in a small kitchen o
Managed ‘Matching Gift’ scheme, where the company matches the amount of donation contributed by members, for 16 years Delivered to 111 organizations through voluntary donations by 225 this year Amorepacific donated around KRW 150 million to 111 organizations through its ‘Matching Gift’ schem