30 international female graduate students currently enrolled on master’s and doctoral programs visited AMOREPACIFIC on Monday, July 4 as part of the Ewha-Luce International Seminar, co-hosted by Ewha Womans University and Henry Luce Foundation. AMOREPACIFIC invited global talents to showcase i
GLOBAL COLUMN Columns from AMOREPACIFIC global offices A change in middle-aged Japanese men’s attitude toward beauty What is a genderless style? WRITER Taeko Hoshiyama (AP Japan Etude Marketing Team) In recent columns, I have introduced beauty trends prevalent among Japanese men, but today I
IOPE recently took its Cushion Solution Tour to the Intime Department Store in Hangzhou, Parkson Department Store in Shanghai and Jinying Department Store in Yangzhou, all of which were a tremendous success. This tour is designed to strengthen the presence of IOPE AIR CUSHION through comprehensive o
On Friday, June 24, LANEIGE opened LANEIGE Super Brand Mall Roadshop in Zhengda Plaza in Shanghai, China, on the very same day that its global event Beauty Road took place at Raffles City Shanghai. Company officials including the president of AMOREPACIFIC China Charles Kao and brand model Song Hye-k
On Thursday, June 23, a media roundtable for AMOREPACIFIC’s Innovation Product, the Cushion, was held in New York. Hosted by the Korean HQ Global PR Team and AMOREPACIFIC US, this event invited local mainstream media outlets to showcase the cushion leadership of AMOREPACIFIC in the United Stat
[Quote of the Month] Our greatest glory is not in never falling, but in rising every time we fall. – Confucius –