On Tuesday, July 19, the Cushion Media Roundtable Taiwan, a media roundtable for AMOREPACIFIC’s Innovation Product, the Cushion, was held in Taipei, Taiwan. Hosted by the Korean HQ Global PR Team and AMOREPACIFIC Taiwan, this event invited over 50 local mainstream business and beauty media out
On July 1, HERA announced its expansion into the Chinese beauty market by opening its own store in Shin Kong Place (SKP), one of the largest luxury department store in Beijing, China. Last Friday (July 15), it successfully held its brand launch event. Over 250 guests, including brand model Jun Ji-hy
ABC STORY The basic framework for the virtuous circle of a healthy beauty Sustainable Management Team, AMOREPACIFIC AMOREPACIFIC has continued its journey of creating a beautiful world where nature, people and business co-exist in harmony. It is dedicated to creating a healthy business ecosystem for
LANEIGE Beauty Road was successfully held in Hong Kong from June 27 through July 3. More than 5,000 customers and 30 members of the mainstream media came to Beauty Road at Harbour City Ocean Terminal. The large turnout is testament to the abiding popularity of LANEIGE. Customers experienced LANEIGE
COMPANY Founder Suh Sung-whan’s life story Chapter 5. Old passport On July 27, 2006, a ceremony took place to award the Ordre national de la Légion d’honneur at the French embassy, Seoul, Korea. The recipient of this highest decoration was Suh Kyung-bae, the CEO and Chairman of AMOREPAC
Part of a KRW 100 billion investment plan along with the establishment of AMOREPACIFIC Group’s second Jeju Creative Economy Innovation Center Value Creation through ecological and cultural development in Jeju including oreum and forest conservation and eco-village development projects Scholars
ETUDE HOUSE held 2016 Pink Play Concert, “Life is Sweet Festival,” at DDP (Dongdaemun Design Plaza) in Seoul, Korea on Saturday, July 2. Now in its sixth year, the Pink Play Concert brought customers together under the brand slogan of “Life is Sweet” to fill them good positiv