ETUDE HOUSE has brought out in China a Limited-Edition Cinderella Collaboration starring Disney Cinderella this month. In the run up to the release of this Limited-Edition, ETUDE HOUSE held a launch event with the model Krystal, the face of ETUDE HOUSE, at its flagship store in Hongyi Plaza, Shangha
Last week, I visited Xiamen, a port city in Fujian, China. This city went up against Taiwan during the Cold War. Looking back in history, a general named Koxinga scoured invaders and took control over Xiamen during the Ming Dynasty to connect southern China with East Asia, which helped to boost the
September 9, 2015 (Seoul, Korea) – AMOREPACIFIC today announced its plans to become a ‘Great Global Brand Company’ as the company celebrated its 70th anniversary at a global media conference in Seoul, Korea. AMOREPACIFIC traced its journey back to the very beginning and presented the future vi
70th Anniversary Celebration Speech_EN.docx
AMOREPACIFIC held a special 70th anniversary celebration at 10:30 a.m. on September 5, 2015 at Osan Beauty Campus, Korea, with over 300 members from across the world in attendance. This was followed in the afternoon by the opening ceremony for the Archive, which embraces the 70-year history of AMORE
Our leaders are working hard behind the scenes to accomplish the goal of becoming a Great Global Brand Company. Ongoing leadership assessment allows them to evaluate their strengths and weaknesses, draw up plans for self-development and put them into action.Let’s find out how our leaders demon
The American magazine EBONY targeted for African Americans, selected LANEIGE Firming Sleeping Mask as the Best Mask Pack of the Year. EBONY is a highly influential monthly magazine in the U.S. selling over 5 million copies of the print edition each month. In the 2015 Editors’ Picks Beauty and
AMOREPACIFIC was ranked 28th on the list of the World’s Most Innovative Companies, as selected by the American business magazine, Forbes. Of particular note, Forbes introduced the story of AMOREPACIFIC in the article titled How South Korea’s AmorePacific Became One of the World’s M
