Mia Sun was appointed APC Digital Division Chief on October 12. She brings extensive professional expression in the online marketing sector, including in her role as Chief of Marketing & Online at Microsoft, Chief of Digital/e-commerce at COACH and is a seasoned professional in the digital and e-commerce fields.

Mia Sun will be in charge of digital projects in the Chinese market. We hope that everyone will extend a warm welcome to Mia Sun and, with her coming on board, that AMOREPACIFIC Group’s products will gain greater appeal among our worldwide customers in this rapidly changing digital environment.