1) AMOREPACIFIC, Sales at KRW 1,195.4 billion (+23.7%), operating profit at KRW 208.1 billion (+37.7%)
AMOREPACIFIC Corporation delivered solid growth in both sales and operating profit, posting KRW 1,195.4 billion in sales (23.7% year-on-year increase) and KRW 208.1 billion in operating profit (38% year-on-year increase) as the company continued growth in both Korean and global markets. The company’s major businesses reported sales results as follows: ① Korean Cosmetics Business at KRW 805.9 billion (+19.5%), ② Korean Mass Business and Sulloc Business at KRW 111.8 billion (+9.9%), and ③ Global Business at KRW 277.7 billion (+45.9%).
① The Korean cosmetics business delivered solid growth in major distribution channels such as door-to-door, department stores and duty-free shops.
In the luxury business (Sulwhasoo, HERA, Primera etc./ Door-to-door, department stores and duty-free channels et al.), the door-to-door channel continued qualitative growth thanks to an enhanced capability of sales representatives and the establishment of digital platforms. In the department store channel, the company reaffirmed its leadership position with solid sales growth driven by its major brands such as Sulwhasoo and HERA. In particular, Sulwhasoo solidified its position as the best-selling cosmetic brand in department stores in Korea by upgrading its flagship products such as First Care Activating Serum to increase its brand attractiveness. The duty-free channel continued to grow at a healthy pace thanks to global expansion and a greater focus on online.
In the premium business (IOPE, LANEIGE, Mamonde etc./ Aritaum and digital channels et al.), the Aritaum channel expanded digital communication by creating a mobile shopping environment and launching pilot omnichannel stores as part of its commitment to increasing consumer convenience. The digital channel continued to enhance its platform to deliver qualitative growth.
② The mass cosmetics business achieved solid growth in quality by expanding the sales of the premium lines and diversifying its channels. The Sulloc business is focusing on the restructuring of distribution channels and the expansion of product profiles to enhance its brand presence.
The mass cosmetics business (Ryo, Mise en Scène, Happy Bath etc./ Discount stores et al.) recorded solid sales growth driven by functional products. The mass cosmetic business sought to diversify its distribution portfolio by expanding new sales channels such as duty-free stores and convenience stores.
The Sulloc business increased its brand value by enhancing its retail capability at key channels such as department stores, O'sulloc Tea House and Osulloc.com, and expanding the lineup of high value added products and laid foundation for qualitative growth by restructuring its distribution channels.
③ The global business delivered fast sales growth by expanding its presence in emerging markets such as China and ASEAN.
In emerging markets (China and other Asian markets), the global business posted sales of KRW 249.6 billion, up 52.8% year-on-year. In China, the global business continued to deliver fast sales growth by enhancing its brand portfolio and brand awareness through the release of new brands including IOPE and Ryo. Sulwhasoo staged various publicity campaigns to expand media exposure and build up its luxurious brand image. Leading K-beauty brands such as LANEIGE and innisfree, which posted brisk sales in its key product lines such as Green Tea and Orchid, served as a driver behind the division’s sales growth on the back of their distinctive brand power. In other parts of Asia excluding China and Japan, the global business focused on making its brands more attractive through high-level marketing activities and new store openings. In particular, innisfree enhanced its brand presence in the ASEAN market by advancing on to Thailand and opening new stores in the existing markets.
In developed markets (France, US, Japan, etc.), sales decreased 9.2% year-on-year to KRW 35.4 billion. In the U.S. sales continued to show growth but profitability declined due to increased investments in expanding distribution channels (Bloomingdale's and Annick Goutal Flagship Store) and enhancing sales capacity. In France, sales contracted due to weak demand and the Euro’s depreciation. However, profitability improved thanks to efficient cost controls. In Japan, operating loss narrowed thanks to an increase in ETUDE’s same-store sales and growing sales contributions from the digital channel, although sales declined due to restructuring of distribution channels.
2) innisfree, sales at KRW 146.5 billion (+27%), operating profit at KRW 30.3 billion (+52%)
innisfree achieved solid growth based on brisk sales of its best-selling products such as Green Tea Seed Serum, Jeju Volcanic Pore Clay Mask and Cushion etc. as well as release of new products.
3) ETUDE, sales at KRW 64.4 billion (-7%), operating loss at KRW 100 million (turned to red)
ETUDE posted a slight sales contraction due to a decline in the number of stores as the company continued channel restructuring to strengthen its brand power. However, ETUDE has sought to reposition itself by expanding investments in marketing activities such as store environment improvement, product package upgrade and active digital communication activities.
4) eSpoir, sales at KRW 6.8 billion (+9%), operating loss narrowed to KRW 900 million
eSpoir posted continued sales growth driven by growing duty-free sales and solid same-store sales growth.
5) Aestura, sales at KRW 28.8 billion (+2%) and operating profit at KRW 600 million (+19%)
Aestura continued sales growth as key medical beauty brands such as Cleviel, Artefill and ATO Barrier continued double-digit sales growth.
6) Amos Professional, sales at KRW 15.6 billion (+17%), operating profit at KRW 3.9 billion (+27%)
Amos Professional experienced solid growth in sales thanks to a growing number of dealers and a fast-growing duty-free channel. In particular, the sales growth was driven by its major products in the hair thickening, cleansing and styling segments.
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