AMOREPACIFIC Hong Kong has been upholding its social responsibility through an annual bazaar held since last year. For this year's bazaar, it collaborated with top Hong Kong actress Cherie Chung. Known for her love of nature and photography, Cherie Chung visited the magical Island of Jeju with AMOREPACIFIC in April.

She took photos of the beautiful Jeju Island to share its beauty with customers through AMOREPACIFIC.

The photobook titled Precious with pictures taken by Cherie Chung and limited edition collection of AMOREPACIFIC has attracted considerable attention, even before its release on local and social media. AMOREPACIFIC X Cherie Chung is a limited edition; just 300 items are available from August 22. All proceeds from the collaboration project will be donated to the non-profit organization Bring Me a Book.

AMOREPACIFIC released TIME RESPONSE Vintage Wash Off Masque, which is limited to Hong Kong. TIME RESPONSE Vintage Wash Off Masque is full of effective ingredients extracted from green tea grown in Amorepacific's first green tea garden, Dolsongi Tea Garden, and is the first mask pack that AMOREPACIFIC introduced to Hong Kong. We hope that AMOREPACIFIC's new product and limited edition collection in collaboration with Cherie Chung will be much loved by customers around Hong Kong.