In April 2017, Stanford Graduate School of Business conducted a case study on the rise of Amorepacific and its background. In the case study written by Professor William P. Barnett at Stanford University and Shin Dongyub and Rhee Mooweon at Yonsei University, Amorepacific is described as
Columns written by member of Amorepacific Group ColumnistChris Kim AP Group Middle East Office As-salamu alaykum (“Peace be upon you” in Arabic). Summer is nearly over in Dubai. It’s hot in summer and, yes, it also gets cold in the winter. Seasons are not as profound as
Place to experience the nature of Jeju Island with all five senses innisfree offers a truly restful journey through its flagship store for the full sensuous experience of its core value, Jeju Heritage. A large vertical garden on the front face of the store with digital facade takes you t
On July 28, Amorepacific China Zhuangdianshengming (CSR program of Amorepacific China for women) was chosen as the best CSR practice at the 2017 Corporate Social Responsibility Conference of China by the Chinese newspaper Southern Weekly. It is the 9th year of the conference, which was held to
The ‘Two Tone Lip Bar Promotion(玩转绚色新年)’ branding effort by LANEIGE received the Bronze Prize in Innovation at the Top Digital 2017 in China. The Top Digital is a well-known event in China in the fields of technology, media and telecommunications (TMT) as well as brand
Amorepacific Group today (July 26) reported first quarter 2017 operating results. Amorepacific Group recorded sales of KRW 3,268.3 billion, down 6.1% year-on-year, and operating profit of KRW 508.9 billion, down 30.2% from the same period last year. The fall in sales and operating profit have